Book Publicity


Many authors are self-publishing their own books so they will have to promote them.  Even if a traditional publisher prints the book, they do not always promote and publicize the book as much as you would like.  So you have to get out there and market your book any way you can.

Here are some tips on getting publicity for your book:

  1. Prepare and distribute a press release to announce the book.  Include the title, author, date of publication, ISBN number, price of the book, and how the book can be purchased.
  2. Twitter the launch of your new book.  Announce your achievement on Facebook, LinkedIn, and other social media sites.  Update Twitter once a day or more to mention ideas from your book.
  3. Create a blog about your book.
  4. Send copies of the book to local newspapers with the press release and a bio about the author.
  5. Identify reporters at trade publications who might be interested in reviewing the book.
  6. Arrange for “Meet the Author” events at local book stores.

For more information on getting national publicity for your book, contact the Publicity Whiz:

Email: arlene.hauben@gmail.com; Tel: 305-206-4488

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About Arlene

I am a journalist and marketing writer with a general business background. For more than 25 years, I have worked with professionals in health care, technology, law, financial services, and other disciplines to develop and write articles, web content, and marketing communications that represent their accomplishments and expertise. Since 2004, I have been a writer and contributing editor for The Prepaid Press, a monthly print and online trade publication that covers prepaid calling, payment processing, gift cards and loyalty, and mobile finance. Prepaid is one of the fastest growing industries and I am grateful to be a participating member of the team. Currently based in South Florida, I can also be found in New York City, San Francisco, and Portland, Oregon, three locales where you can enjoy great food, meet fascinating people, and experience awesome scenery and urban sights.
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One Response to Book Publicity

  1. Great post! Check out this book-related post http://bit.ly/b1Ri1X.

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