Monthly Archives: June 2010

Restaurant Promotion (via The Publicity Whiz)


There are so many ways to promote restaurants. For those of you who read my post on Restaurant Publicity, here are some anecdotes about restaurant promotions that come from Cran Herlihy, a fellow writer in Australia: Cran writes:  The owners … Continue reading

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Restaurant Promotion


For those of you who read my post on Restaurant Publicity, here are some anecdotes about restaurant promotions that come from Cran Herlihy, a fellow writer in Australia: Cran writes:  The owners of Pear Tree Cottage restaurant in Greenook, Australia … Continue reading

Posted in Public relations, Restaurants | Tagged | 1 Comment

Loyalty Marketing – How it Works


Many retail businesses, such as restaurants and ice cream stores, have started loyalty marketing programs to increase the number of customer visits.  Rewards are utilized to motivate customers to come back. One type of program utilizes a multi-functional POS terminal … Continue reading

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Press Release – What’s It For?


There is so much talk nowadays about social media that you rarely hear people talk about press releases.  My public relations career started in the late 1970s when the key element of a PR campaign was the press release. We … Continue reading

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